TELLING STORIES IN NEW WAYS
“For me, the projects are most successful when people say ‘Sorry you’re doing what? Why?” and I say that I think this will make more sense in a few years time.” – Tea Uglow
Since the first time someone told a story around a campfire a lot has changed about how we tell stories to one another. In this first episode of Lumina, Fenella Kernebone talks to two creatives rethinking the way we tell stories; Tea Uglow, Creative director at Google’s Creative Lab in Sydney and Mikaela Jade, CEO and founder of augmented reality company InDigital. Both think screens are just a stepping stone on the way to a world full of interactive stories we can barely conceive of yet.